On pandas, lobsters and apps that rock both.
Adam Rifkin argues that Google looks at solving every problem with search while Facebook and Twitter are cleaning up the social realm. He’s probably right, but today it’s easier than ever before to have a toolbox full of all the best stuff and to whip out the right app for what I need right now.
With quality information, everything else falls into place
Give ‘em what they want. And what they want is solid information.
An iPad strategy is only as good as the information flow
Calls for community newspapers to have a strategy for the iPad are misguided — unless they’re really suggesting a whole new way of gathering and presenting information.
Attention as a resource
What are readers who ask for full RSS feeds really telling you? John Gruber says it’s that they want to pay more attention to you and share you with their friends.
Hey newspapers, quit worrying about what Google’s buying and serve your customers
Because technologies change, merge and shift, newspaper advice to advertisers and platforms for them must be flexible enough to adapt. Local business doesn’t need another business directory, they need a partner and a media hub.
The elephant in the college town: university news and communications
Universities in college towns have communication staffs that rival or exceed the number of journalists at the local paper. Is it cool to publish the university’s science writing when your newsroom can’t get it done?
Creating distinct roles for print and online
I was asked by my boss this week to respond to some strategic planning coming from the company, specifically related to crafting distinct roles for print and online in newsrooms. Here’s my take on making that happen.
“We don’t want to be Facebook. Facebook is Facebook.”
Thanks to a recent conversation with a local economic development expert and programmer/web guru, I finally have a two line explanation of Web 2.0: User-centric Open data Obviously, there’s a bunch to unpack there, which gives an aspiring new media strategist some hope for a prosperous future of innovation. On Friday, mediabistro reported that NYT [...]
Make new friends, but keep the old…
Note: This post started as a reply to a post by WeMediaGuru, but it just got too long for that format and turned into its own animal. Today, Jason at wemediaguru notes words from Mike Blinder of the consulting firm The Blinder Group, which works with media companies to maximize revenue: The mafia (yellow pages) [...]
Reader frequency: The elephant in the room?
There’s an interesting conversation on new ad models going on in the Poynter online news e-mail list that started yesterday with Steve Yelvington, who forwarded a post from his blog for discussion: The argument goes like this: We have an audience problem. We can fix our sales incentives, train our people, tune our pricing and [...]
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