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	<title>Matt Neznanski &#187; Advertising</title>
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	<description>A media, technology, journalism and idea mashup.</description>
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		<title>Attention as a resource</title>
		<link>http://mattneznanski.com/attention-as-a-resource/</link>
		<comments>http://mattneznanski.com/attention-as-a-resource/#comments</comments>
		<pubDate>Fri, 05 Mar 2010 23:04:36 +0000</pubDate>
		<dc:creator>Matt</dc:creator>
				<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[rss]]></category>

		<guid isPermaLink="false">http://mattneznanski.com/?p=321</guid>
		<description><![CDATA[What are readers who ask for full RSS feeds really telling you? John Gruber says it's that they want to pay more attention to you and share you with their friends. <a href="http://mattneznanski.com/attention-as-a-resource/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<title>Hey newspapers, quit worrying about what Google&#8217;s buying and serve your customers</title>
		<link>http://mattneznanski.com/hey-newspapers-quit-worrying-about-what-googles-buying-and-serve-your-customers/</link>
		<comments>http://mattneznanski.com/hey-newspapers-quit-worrying-about-what-googles-buying-and-serve-your-customers/#comments</comments>
		<pubDate>Sun, 20 Dec 2009 01:35:27 +0000</pubDate>
		<dc:creator>Matt</dc:creator>
				<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[market forces]]></category>
		<category><![CDATA[newspapers]]></category>

		<guid isPermaLink="false">http://www.mattneznanski.com/?p=250</guid>
		<description><![CDATA[Because technologies change, merge and shift, newspaper advice to advertisers and platforms for them must be flexible enough to adapt. Local business doesn't need another business directory, they need a partner and a media hub. <a href="http://mattneznanski.com/hey-newspapers-quit-worrying-about-what-googles-buying-and-serve-your-customers/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<title>Friday link roundup</title>
		<link>http://mattneznanski.com/friday-link-roundup-2/</link>
		<comments>http://mattneznanski.com/friday-link-roundup-2/#comments</comments>
		<pubDate>Fri, 11 Sep 2009 23:12:35 +0000</pubDate>
		<dc:creator>Matt</dc:creator>
				<category><![CDATA[Links and lists]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[local]]></category>
		<category><![CDATA[payment models]]></category>
		<category><![CDATA[writing for the Web]]></category>

		<guid isPermaLink="false">http://mattneznanski.com/?p=204</guid>
		<description><![CDATA[I&#8217;m really liking the link management feature from Publish2. I can collect links all week long with notes and then share my take on them in one post. Hope you enjoy. Let me know your take in the comments. Story &#8230; <a href="http://mattneznanski.com/friday-link-roundup-2/">Continue reading <span class="meta-nav">&#8594;</span></a>
Possibly related posts:<ul>
<li><a href='http://mattneznanski.com/friday-link-roundup-3/' rel='bookmark' title='Friday link roundup'>Friday link roundup</a></li>
<li><a href='http://mattneznanski.com/friday-link-roundup/' rel='bookmark' title='Friday link roundup'>Friday link roundup</a></li>
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		<title>Reader frequency: The elephant in the room?</title>
		<link>http://mattneznanski.com/reader-frequency-the-elephant-in-the-room/</link>
		<comments>http://mattneznanski.com/reader-frequency-the-elephant-in-the-room/#comments</comments>
		<pubDate>Wed, 16 Apr 2008 17:36:41 +0000</pubDate>
		<dc:creator>Matt</dc:creator>
				<category><![CDATA[Journalism]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[audience]]></category>
		<category><![CDATA[habits]]></category>
		<category><![CDATA[Newspaper]]></category>
		<category><![CDATA[online]]></category>

		<guid isPermaLink="false">http://www.mattneznanski.com/?p=118</guid>
		<description><![CDATA[There&#8217;s an interesting conversation on new ad models going on in the Poynter online news e-mail list that started yesterday with Steve Yelvington, who forwarded a post from his blog for discussion: The argument goes like this: We have an &#8230; <a href="http://mattneznanski.com/reader-frequency-the-elephant-in-the-room/">Continue reading <span class="meta-nav">&#8594;</span></a>
Possibly related posts:<ul>
<li><a href='http://mattneznanski.com/gulp-i-just-dropped-the-last-two-newspaper-headline-feeds-from-my-reader/' rel='bookmark' title='Gulp. I just dropped the last two newspaper headline feeds from my reader.'>Gulp. I just dropped the last two newspaper headline feeds from my reader.</a></li>
<li><a href='http://mattneznanski.com/the-elephant-in-the-college-town-universty-news-and-communications/' rel='bookmark' title='The elephant in the college town: university news and communications'>The elephant in the college town: university news and communications</a></li>
</ul>]]></description>
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