Got multiple calendars in print? Make a go-and-do column instead.
Sometimes making a connection with a networked, busy reader involves simply tweaking the process of news to fit a modern lifestyle: those with a “If news is important it’ll find me” kind of approach.
Video: So now you’ve overthrown the tyranny of reporters. Now what?
Watch me at IgniteCorvallis II talking about some ideas for local news and why I think the best time to be a journalist is right now.
Hey newspapers, quit worrying about what Google’s buying and serve your customers
Because technologies change, merge and shift, newspaper advice to advertisers and platforms for them must be flexible enough to adapt. Local business doesn’t need another business directory, they need a partner and a media hub.
The elephant in the college town: university news and communications
Universities in college towns have communication staffs that rival or exceed the number of journalists at the local paper. Is it cool to publish the university’s science writing when your newsroom can’t get it done?
Gulp. I just dropped the last two newspaper headline feeds from my reader.
Did I just join the “if news is important it’ll find me” generation? I think maybe so.
Creating distinct roles for print and online
I was asked by my boss this week to respond to some strategic planning coming from the company, specifically related to crafting distinct roles for print and online in newsrooms. Here’s my take on making that happen.
What do Lake Wobegon and journalism’s ‘golden days’ have in common?
A colleague forwarded a quote this morning from Garrison Keillor, of “Prairie Home Companion” fame: “This is the beauty of the new media: it isn’t so transitory as newspapers and TV. Good stuff sticks around and people email it to friends and it slowly floods the country. What the new media age also means is [...]
“One size” solutions don’t really fit anyone
Ryan Sholin posts this morning on a topic that has kind of rankled me for some time now: blanket pronouncements about about what “newspapers” should or shouldn’t do. …if you’re in the business of publishing pronouncements, predictions, prayers, analysis, criticism, or full on takedowns related to the current state of the newspaper industry, please understand [...]
Adding value to print by letting online be its own animal
Why not make the Web operation into one big beatblog about the mid-Willamette Valley and break away from duplicating print and online?
Ditching the baggage
Interesting post today at masteringmultimedia, who pulls this piece from Rosenblumtv’s post he calls microeconomics: The web offers not just another platform for distribution of product, but rather an entirely new calculus for how an online media company can be run. By its very nature, it changes the construct of most media businesses. Migrate your [...]