An iPad strategy is only as good as the information flow
Calls for community newspapers to have a strategy for the iPad are misguided — unless they’re really suggesting a whole new way of gathering and presenting information.
Serving readers
My good friend Jason over at wemediaguru has a good post that I wanted to touch on. In response to a Rob Curley post on serving audiences and giving readers what they want: A perfect example at where I work is the fact that accident stories and crime are well read on our web site [...]